Many who start with the free version end up upgrading as their needs grow. As shown in the image, this tool doesn’t give you much additional BHS Links data for free, but it’s useful for discovering keywords you can work on or to quickly spark new ideas. Still, it won’t give you as many related keywords as a full-featured paid tool.
For instance, I might include 50,000 words tied to various locations in the US. Most of the time, I either run a full site crawl or focus on a specific list of URLs. I can just open my browser and instantly see what’s growing, what’s popular, and what’s decaying. I can see which topics or site sections bring in traffic, helping me plan my next steps and future content strategies. And I can see each cluster’s average rank in the SERP, along with how it has changed (whether it’s improving or declining). SEO Gets is my favorite tool for analyzing Google Search Console data.
Users praise Rank Math’s ease of use, rich features, affordability, and excellent customer support. Many reviewers say this WordPress plugin is a good free option for SEO compared to others. For a complete overview of its incredible features, see our extensive review of the Rank Math plugin. Google Search Central, formerly Google Webmasters, is here to help the right people view your content with resources to make your website discoverable to Google Search. You can use SEOlyzer for all your technical analyses and solve your biggest SEO problems. The Expert plan includes everything from the Pro plan and offers a 20% discount with annual billing.
Username & API Key
Create a correct robots.txt file instantly so search engines know how to crawl your website. Upload your log files to Screaming Frog’s Log File Analyzer to confirm search engine bots, check which URLs have been crawled, and study search bot data. This tool from TameTheBots helps you uncover potential SEO opportunities by identifying where you might be losing visibility in search results. A Chrome extension that beefs up your Google Search Console (GSC) with additional features and insights.
Manage how your local business appears on Google Search and Maps. BrightLocal’s Local SERP Checker pulls even more granular search results—right down to the city, town, or even ZIP level. SERP Checker pulls unpersonalized Google search results for any country.
Seobility — Best For Real-time Website Monitoring
Optimizing for these can boost your chances of ranking higher and driving more traffic. Featured is a platform that links subject-matter experts to top publishers to increase visibility and get high-quality backlinks. It offers many features as part of its free version that other plugins charge for, like redirects and 404 management, and adding structured data.
For small businesses, Moz Pro, SE Ranking, and BrightLocal are excellent choices. These SEO tools focus on local search optimization, keyword tracking, and competitor analysis, making them ideal for businesses looking to improve their local online presence. SE Ranking is an all-in-one SEO platform that analyzes website health and performance keyword rankings and traffic. It also provides insights into your competitors, allowing you to better understand the SEO landscape and adjust your marketing strategy.
- SEO has become a huge discipline in the past 10 years and all the above SEO tools wouldn’t have existed without the SEO experts behind them.
- But you don’t just need more of them, you need more high-quality backlinks.
- Seolyzer collects information the crawling bots record in your server’s log files to locate and construct your SEO KPIs when they visit your website.
- To continue outranking competitors, you need to do more than just track keyword performance from desktop.
Learning SEO on your own is entirely possible with the right resources. You can explore SEO blogs, YouTube tutorials, and online courses from trusted platforms to build a strong foundation. Engaging with the SEO community, participating in forums, and seeking guidance from experienced professionals can also help you master advanced strategies. Are there “best of the best” go-to solutions that you can use without too much thinking? For your convenience, we’ve put them into categories based on their uses.